The VRT wants to be a forerunner in the modern media landscape.
So we gave them platform to pre-engage its future audience.
About
With its TV program ‘Thomas speelt het hard’ the Flemish National Television challenged musicians all over Flanders to rehearse a difficult part of classical music over the period of one year. During the whole year participants had the opportunity to share their progress on an online platform.
Details
Type
Crowdvoting platform
Date
February - December 2017
Briefing
All participants share their progress through video’s, pictures and messages on their own project page and different social media channels. On top of that, participants need to gather as much online votes as possible through friends and family. Participants with the most votes have the honor to do a live performance at the end of the year.
This whole adventure was also translated into a TV show. This production was all about pre-engaging your future audience and strongly focusing on user-generated content.
Results
- 263 participants
- 20.086 votes
- 1.729 updates shared
- 1.138 videos shared
IHECS wanted to spark entrepreneurialism among their students
And we gave their students a platform to raise money to realize their ideas.
About
Since 1958, the Institut des Hautes Études des Communications Sociales (IHECS) organizes trainings and education in the field of journalism and communication by passing on media practice and theory. Anchored in the present and working towards the future, the school strives to adjust its logic and professional practices through original dynamics, centered around pedagogy.
Details
Type
Crowdfunding platform
Date
February 2016
Briefing
We want to encourage entrepreneurial journalism with our students. They have innovative ideas for new media, new topics and modern coverage of stories. We are the first university in communication & journalism to launch its own fundraising / crowdfunding platform and we hope to finance many student projects and the future generation of entrepreneurs in journalism and media.
Results
- 84 projects launched
- > €221.040 in funds collected and counting
- > 3.080 donators reached
Foundation Saint-Luc wanted to participate in the 20km of Brussels
And we gave their runners the possibility to get sponsored online by friends and family.
About
The foundation promotes the excellence in the training of health professionals and encourages the university Hospital Saint-Luc to become a training center at the international level.
Details
Type
Fundraising campaign platform
Date
April 2017
Briefing
Fondation Saint-Luc wants to activate volunteers to run the 20km of Brussels and ask their friends and family to sponsor them in this challenge. They aim at bringing together their volunteers through a great day of fun, bringing visibility to the Foundation (both online and offline) and collecting funds to finance research and training for health professionals.
Results
- 200 runners participated
- €42.000 in funds collected
- Average > €200 per runner
Natuurpunt wanted to reach a younger audience
So we gave them a new digital and modern identity.
About
Natuurpunt is an independent volunteers organization that strives at protecting the vulnerable and endangered Flemish nature. More than 6.000 volunteers, organized in 160 local divisions, manage 22.000 hectares of nature through 500+ protected nature zones.
Details
Type
Fundraising campaign platform
Donation campaign application
Date
May 2016
Briefing
Natuurpunt aims at bringing people closer to the Flemish nature through a dynamic and adventurous campaign called “Expeditie Natuurpunt”. Natuurpunt asked teams to collect 1.500€ for Natuurpunt and all teams that achieved this goal can participate in 2 days of expedition through the Flemish nature. This campaign aimed at reaching a younger audience and showcase Natuurpunt as a modern and dynamic organization.
Results
- 50 teams
- €135.000 collected
- €1.200 donors
Red Nose Day wanted an overview of all volunteers and their projects
And we gave them a complete online overview of all 2500 projects organised by volunteers through their platform.
About
Red Nose Day is among the biggest charity fundraising events in Belgium and is organised by VTM, Qmusic and Belfius. In 2015 they organised their first edition and raised almost 3,8 million euro. In 2016 Red Nose Day wanted to do even better and raise money to assist young people with psychological problems.
Details
Type
Fundraising campaign platform
Donation campaign application
Date
December 2016
Briefing
At Red Nose Day it’s all about ‘fun-raising’. On the one hand, they want to break the taboo of psychological problems by laughing and doing fun events together. On the other, they want to raise money through their volunteers by allowing them to set up projects and receiving donations as well online as offline. During this last edition they raised 4,1 milion euro and Koalect was responsible for more than 400.000 euro in online donations collected through actions set up by volunteers.
Results
- + 2.500 projects
- + €400.000
- + 12.000 donors
Spicy 3 wanted to have a personalized fundraising platform
And they raised more than ever before thanks to their own environment.
About
Spicy 3 is a triathlon for teams of 3 people of which one has a physical, sensory or cognitive disability. The 3 members of each team participate together in all 3 parts of the triathlon: swimming, cycling and running.
Details
Type
Fundraising campaign platform
Donation campaign application for sports event
Date
September 2016
Briefing
In 2015 Spicy 3 raised 15.000 euro on an external crowdfunding platform. In 2016 Spicy 3 wanted to have its own personalized environment and allow the teams to set up actions on the platform to raise money within their own network of friends and family. This way all the teams together raised 90.000 euro. The collected amount was donated to Foundation ‘L’hymne aux Enfants’.
Results
- + 50 projects
- + €90.000
- + 813 donors